Tell us about yourself, what led you to become an esthetician?
My name is Geneva Shaw but some people know me as The OC Esthetician. Born and raised in Southern California, I have always been encapsulated with the beauty of nature.
At the age of 17, while pursuing a business degree, I got a job at the St Regis in their 5 star spa as an attendant. This led me to find a fascination with esthetics as a career. Since I was a young girl I have been interested in cosmetics and skincare, so naturally I gravitated to the beauty industry.
Were you always conscious about the ingredients in your skincare products?
I was not always conscious about the ingredients in my products, simply because there was not education around it. As my interest developed I started paying closer attention and seeking out information regarding products efficacy and safety.
Which LINNÉ product can you not live without?
My favorite LINNÉ products are the renew serum and invigorating body wash. Although, if I had to chose, I would pick the serum. It’s hydrating and calming, and has an abundance of beneficial ingredients.
What is the most commonly asked question amongst your clients in regard to skincare?
No two people are alike, this leads concerns and questions to vary. Many people want to find the balance and products that work for them and their lifestyle that provides them with the healthiest skin!
What do you find is the biggest misconception about skincare?
I am a firm believer that we should not fear the sun. Studies have proved the benefit of the symbiotic relationship between humans and sunshine. The sun is healing and we should not only respect it while responsibly seek it’s benefits.
Do you find that with the rise in clean beauty, more of your clients exclusively use clean beauty?
With the rise of the internet and social media, education has never been easier for those who seek it out. I believe that with this education many people are questioning what lifestyles they live and how it relates to their health. We are analyzing what we put on and in our body.
What is one piece of advice you would give the LINNÉ community in regards to taking care of their skin?
Find the balance and beauty in your every day life. Not only should we be aware of the products we apply, we also need to be aware of much more. The relationships we hold, the food we consume, how much we laugh, our mental capabilities and truly soaking up what life has to offer. These all have an impact on our health, inside and outside.
Check out Geneva's favorite LINNÉ products: