The soft fullness of youthful skin isn’t lost only to time—it’s often diminished by everyday stress and sun exposure. Rather than chasing needles or quick fixes, we created PROTECT with Celfie™, a clinically tested botanical complex that helps skin naturally restore its cushion. Alongside mineral SPF and barrier-loving emollients, it defends against environmental damage and supports smoother, bouncier, more resilient skin over time.

Why Skin Loses its “Cushion” 

As we age, skin doesn’t just lose collagen; it also loses some of the soft padding beneath the surface. Imagine the difference between a plump cushion and one that has lost its fill: lines appear deeper, contours less defined. Dermatologists call this process lipoatrophy, and it’s one reason fillers are so popular. But nature gives us another way: encouraging the skin’s own ability to maintain its cushion. 

Thyme-Powered innovation 

Celfie™ is a liposomal extract of thyme—a plant both humble and time-honored, used for centuries as medicine, purification, and protection. While common in gardens and kitchens, thyme is also rich in potent phenolic compounds. With modern extraction and liposomal delivery, these actives are harnessed in an innovative way to help skin replenish its natural volume. 

In scientific terms, Celfie™ has been shown to increase markers like PPARγ (a master regulator that prompts pre-cells to mature into plump, lipid-filled adipocytes) and adiponectin (a protein that helps those cells thrive). In plain language: it helps signal the skin to rebuild its cushion, softening lines and restoring fullness. 

The Clinical Results 

In laboratory studies, Celfie™ increased these important cellular signals and stimulated visible lipid storage. In human clinical trials, participants who applied a gel with 2% Celfie™ twice daily for 60 days showed significant improvements: 

• Wrinkle area, depth, and length were visibly reduced in multiple zones, including smile lines and crow’s feet. 

• 3D imaging showed subtle yet measurable improvements in facial contours, consistent with a more cushioned look. 

• In a focused lip study, Celfie™ delivered visible plumping within just 7 days, with measurable increases in lip width continuing through day 28. 

These results suggest a gentle, botanical way to achieve some of the benefits we often associate with in-office treatments—without needles or downtime.

A Perfect Ingredient for PROTECT 

We formulated PROTECT to be a true longevity cream: one that defends skin from UV and environmental stressors while also addressing the subtle, cumulative changes that mark time. Importantly, we also use Celfie™ at 2%—the same concentration validated in clinical studies— so the results observed in research are directly relevant to our formula. The outcome is protection coupled with rejuvenation: smoother, softer, and more resilient skin that maintains its vitality. 

Instructions For Best Results

Apply PROTECT each morning as the final step in your skincare routine. With consistent use, it provides daily defense and supports gradual improvements in volume, smoothness, and radiance. 

To mirror the clinical studies with Celfie™, apply twice daily. When outdoors, reapply every two hours in strong sun, and after 40 minutes of swimming or perspiration to maintain full protection and rejuvenat